Automation & Workflows
Streamline your marketing efforts. Explore examples and best practices for creating effective automation & workflows campaigns.
Lifecycle Automation: New, Active, Silent, and Re-Engaged Subscriber Journeys Explained
A complete educational guide explaining lifecycle automation, including new subscriber journeys, active reader flows, silent subscriber detection, and re-engagement automation logic.
Behavior-Based Automation: Clicks, Opens, and Page Visits Flow Explained
A complete educational guide explaining how behavior-based email automation works, how clicks, opens, and page visits shape workflow paths, and how to build responsive, high-engagement journeys.
Building a High-Engagement Welcome Flow (Structure, Timing, and Content Logic)
A deeply educational guide explaining how to build a high-engagement welcome flow, including structure, timing, behavior logic, and best practices for creating predictable email onboarding journeys.
How Trigger-Based Automations Actually Work (Events, Signals, and Timing Explained)
A clear educational breakdown of how trigger-based email automations work, how events activate workflows, how timing rules function, and how behavior signals shape automated journeys.
What Are Email Automations? A Complete Beginner-to-Advanced Breakdown
A complete educational guide explaining what email automations are, how they work, why triggers matter, and how marketers use automated workflows to deliver timely, relevant communication.
Brevo Automation Builder Explained: Workflows, Triggers, Journeys, and Smart Marketing Systems
A complete, beginner-friendly guide to the Brevo Automation Builder. Learn how workflows, triggers, journeys, segmentation, and multi-channel automation work inside Brevo to grow your business faster.